In MLT News’ spotlight on local businesses, Jean Clinch provided this note about her friendship with Viola DeBoo and their Mountlake Terrace home-staging business, DeBoo Home Staging and Design. The duo stage homes throughout the greater Seattle region.
“Viola and I have been friends for over 20 years. As our children began to leave the nest we started planning our own adventure and our interests always leaned towards interior design. We were working part time with another staging business, learning so much and getting our own staging certifications and credentials, all the while yearning to do it our way. In May of 2013 we set out on our own, obtaining a business license, insurance, attending small business workshops, and working with clients.
“Nothing is more gratifying than when a client says, ‘You transformed our house!’ ‘That looks great, I never would have thought of doing that!’ and ‘Would you be available to help us with our new house?’ Those are all comments we love hearing.
“There is so much to like about staging. We really enjoy the challenge involved in getting that house on the market. Staging is basically converting a lived in or empty home into one that will appeal to a big segment of buyers. We are both ‘people people’ and enjoy getting to know our clients. Moving is very stressful and often times we are dealing with a seller who is a bit frazzled. Guiding him or her through the process of preparing a home for sale is very gratifying. Another aspect that appeals to us is the great mix of activities involved in this business; design, shopping, moving furniture, marketing and of course accounting.
“As you consider staging your home, keep in mind that a stager will ask you to remove personal items and generally lighten the furnishings. Don’t take it personally when asked to remove a piece of furniture or accessory that you really treasure, remember you are trying to appeal to a large audience and some of those items may get in the way. That cozy well-worn recliner is a must in a home off the market but on the market there might just be a better choice.
“Generally people are becoming more and more aware of the value of staging. A staged home invites the possibilities and accents the assets of a home.Too often a buyer cannot visualize a room’s potential. Also, it’s common for buyers to go straight to the internet and look for listings. A picture of an empty or overly furnished house will not invite as much foot traffic to a home on the market. Staging can often help bring in top dollar and decreases the chance of having to drop the price.
“We’d like to get the word out that we really enjoy working with seniors as they sell their homes and transition into a smaller home or assisted living arrangement. Those small spaces can be very challenging but we have some tricks, lots of patience, and have and will again be guiding our own parents through this same process. Although we do full stages (fully furnishing all rooms of an empty home) we really enjoy working with the home owners furnishing or lightly staging the home. This saves the seller money and allows us to use our creativity. A light stage will accent the homes best features. We do this with artwork, lightweight furniture and vignettes. The light stage also provides for a very nice online presence. Our pricing is very competitive and walk-thru estimates are free. Please give us a call at 425 298 5749 or email firstname.lastname@example.org, if you are considering putting your house on the market or downsizing. “
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